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Gen z not dating1/16/2024 “This year in particular marked a major shift where the journey is more important than the outcome,” Tinder chief marketing officer Melissa Hobley said. Young singles are no longer doggedly pursuing their “happily ever after”, new data has revealed.Īccording to Tinder’s annual Year in Swipe – which shares “the State of the Date in 2023” – singles are less concerned about where their relationships are headed, and more interested in creating opportunities to have new memorable experiences.
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